Direct Traveller
(Direct Traveller TV ad. aired on itv, itv 2, Living, Five, Fiver, Five USA)
Client
Direct Traveller is the leading tour operator to North Cyprus.
Brief
Direct Traveller commissioned us to create a series of videos that would be distributed through various marketing platforms. The strategy required several hotel promotional videos that would be used on Direct Traveller's booking website, their iphone App and across all of their social media marketing platforms. The second requirement of the brief was to create a television commercial that promoted Direct Traveller and North Cyprus. This commercial was to be the first ever TV commercial that North Cyprus has ever aired on UK television.
Execution
We planned thoroughly before we did any shooting, identifying the target market for each hotel and television commercial audience. Our team then filmed on location, liaising with the Direct Traveller team. The result has generated new business for Direct Traveller, increasing brand awareness and brochure requests from new potential customers. It has also been reported that as a result of the video content customers feel more confident in using Direct Traveller.
(Merit Crystal Hotel - North Cyprus)
Testimonials
"It was great working with Two Fresh Productions, their advice and guidance made this a great experience for myself and painless as possible."
Graham Pyle
The Best Of Enfield
"We're all delighted with our video and can't recommend you highly enough, we're looking forward to using all the team at Two fresh productions again soon for some exciting new videos."
Dr Richard Adams
Adams Dental.
"The guys from Two Fresh created a brilliant highlight video of the event, we are really excited to have the video as a tool to help us secure more funding in the future."
Maxine Reed,
Enfield Education Business Partnership
